Sell at the World-Famous Rose Bowl Flea Market

Vendor Spaces for Individual Events Are Reserved by Telephone
If you need to reserve a vendor space for a specific Rose Bowl Flea Market event, please contact our office by telephone. Space availability changes frequently, and our staff must confirm the appropriate selling area, current pricing, and required seller documentation before completing your reservation.
Individual monthly vendor spaces are not sold through this website.
For current availability and reservations, please call:


(323) 560-SHOW (7469)

CUSTOMER SERVICE HOURS
Regular Hours:
Monday, Wednesday & Friday:
9:00 AM – 5:00 PM
Rose Bowl Event Week:
Monday through Friday:
9:00 AM – 5:00 PM
Rose Bowl Event Day – Sunday:
3:00 AM – 3:00 PM
Phones may also be answered on Tuesdays & Thursdays depending on the time of year.
SPACE AVAILABILITY
Vendor space availability changes frequently and varies by selling area.
If you need a space for a specific event month, please call
(323) 560-7469
for current availability, pricing, and vendor requirements.
Need a Vendor Space for a Specific Event?

New vendors, one-time vendors, and returning vendors who need to reserve a space for a specific event and are not already covered by the Permanent Vendor Auto-Renewal Program must call our office to make a reservation.
Our staff will confirm current availability, pricing, selling area, and required documentation before completing your reservation.


CALL (323) 560-7469 TO RESERVE A SPACE

Permanent Vendor Auto-Renewal
Are you already a current permanent vendor with an established recurring space?
Eligible permanent vendors may enroll that existing recurring space in automatic credit card billing.
IMPORTANT — AUTO-RENEWAL IS NOT A VENDOR SPACE ORDER FORM
Submitting the Auto-Renewal Form does not purchase an individual monthly space, establish permanent-vendor status, assign a new permanent space, or change your existing space.
The Auto-Renewal Form is only for current permanent vendors in good standing who already have an established recurring space and whose vendor account, seller documentation, and other required paperwork are current and approved.
If you need to reserve a space for a specific month, establish a new permanent space, change your existing space, update unresolved paperwork, or are unsure whether you qualify for auto-renewal,
please call our office before submitting the Auto-Renewal Form.


CURRENT PERMANENT VENDORS — ENROLL IN AUTO-RENEWAL

BEFORE YOU CALL

Please have the following information ready before calling our office.

Having this information available will help our staff confirm the correct selling area, vendor requirements, and current space availability more quickly.

  1. Event Date & Vendor History:
    Please know which Rose Bowl Flea Market event date you would like to attend and whether you have sold with us before.
    If you are a returning vendor, please have your Vendor ID available if you know it.
  2. What You Plan to Sell:
    Be prepared to describe the merchandise, products, food, services, or other items you plan to offer.
    The type of merchandise you sell helps determine the appropriate selling area and documentation requirements.
  3. California Seller’s Permit:
    If you already have a California Seller’s Permit, please have your permit number available when you call.
    A valid California Seller’s Permit is required for vendors selling in the Stadium – Blue/Gold Area.
  4. Occasional Sellers:
    If you are selling your own personal used property and make no more than two qualifying sales during a 12-month period, you may qualify as an occasional seller and may not be required to hold a California Seller’s Permit.
    Please let our staff know when you call.
  5. If you qualify as an occasional seller, you will be required to complete a CDTFA-410-D certifying the reason you are not required to hold a seller’s permit.
    Occasional Seller documentation is accepted only for qualifying vendors in the Orange or Pearl / White Areas and is not accepted for the Stadium – Blue/Gold Area.
  6. Regular Sellers:
    Persons who regularly sell merchandise, purchase merchandise for resale, or otherwise engage in the business of selling tangible personal property generally must obtain a California Seller’s Permit.
  7. Selling Area & Required Documentation:
    Our staff will help determine whether your merchandise belongs in the
    Stadium – Blue/Gold, Orange, or Pearl / White Area
    and will explain any permits, forms, or other documentation required before your reservation can be completed.
  8. Contact Information:
    Please have your current contact information available, including your name, business name if applicable, telephone number, and email address.
PLEASE READ:
EVENT GOES ON RAIN OR SHINE
•
NO REFUNDS, CREDITS OR EXCHANGES
•
ALL SALES ARE FINAL
California Seller Requirements
California requires us to obtain specific seller information and documentation from vendors. Depending on what you sell and the selling area you select, you may be required to provide a valid California Seller’s Permit or other applicable seller documentation before a vendor space can be purchased.
Occasional Sellers: If you are selling your own personal used property and make no more than two qualifying sales during a 12-month period, you may qualify as an occasional seller and may not be required to hold a California Seller’s Permit. Occasional sellers will be required to complete a CDTFA-410-D certifying the reason they are not required to hold a seller’s permit.
Please Note: Persons who regularly sell merchandise, purchase merchandise for resale, or otherwise engage in the business of selling tangible personal property generally must obtain a California Seller’s Permit. Selling used merchandise does not, by itself, qualify someone as an occasional seller.
Not sure what you need? Call us at (323) 560-SHOW. Our staff will explain the requirements that apply to you before you purchase a space.
Ready to Reserve a Vendor Space?
Contact our office for current space availability, pricing, selling-area information, and vendor requirements.
CALL US
(323) 560-SHOW
WHEN TO CALL
Regular Hours: Monday, Wednesday & Friday • 9:00 AM – 5:00 PM
Rose Bowl Event Week: Monday through Friday • 9:00 AM – 5:00 PM
Rose Bowl Event Day – Sunday: 3:00 AM – 3:00 PM
Phones may also be answered on Tuesdays & Thursdays depending on the time of year.
Our staff will help you through the process and determine what documentation is required for you to sell at the Rose Bowl Flea Market.